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Finding the 'beauty' in her life…

Manjula, Tamil Nadu

manjula_ss43 year old Manjula has been a member of ESAF for the past 8 years. She was passionate about owning a business of her own and with that aim she completed a certificate course in fashion design and beautician, from Government Fashion Institute, Chennai. 

After the course, she wanted to set up a parlour of her own for which she needed an initial capital. She came to know about ESAF and soon she joined as a member. The first loan from ESAF helped her to launch her business without incurring huge debts from usurious moneylenders. 

Through innovative marketing methods she built her business. She was conscious of building a brand and started making linkages with potential data sourcing points like local arts club, auditoriums and wedding halls. The loans from ESAF helped her to improve the in-shop ambience and also she bought a thermal water sprayer and also two adjustable chairs for her parlor. 

With two children, Manjula is now leading a happy married life. With the support of ESAF she was able to expand her business and also could give employment to two other ladies. She earns a monthly profit of 25 k now. She believed that the success of her business boosted up the confidence level of her whole family. She now has enough money to spend for the education of her two sons. 

43 year old Manjula has been a member of ESAF for the past 8 years. She was passionate about owning a business of her own and with that aim she completed a certificate course in fashion design and beautician, from Government Fashion Institute, Chennai. After the course, she wanted to set up a parlour of her own for which she needed an initial capital. She came to know about ESAF and soon she joined as a member. The first loan from ESAF helped her to launch her business without incurring huge debts from usurious moneylenders. Through innovative marketing methods she built her business. She was conscious of building a brand and started making linkages with potential data sourcing points like local arts club, auditoriums and wedding halls. The loans from ESAF helped her to improve the in-shop ambience and also she bought a thermal water sprayer and also two adjustable chairs for her parlor. With two children, Manjula is now leading a happy married life. With the support of ESAF she was able to expand her business and also could give employment to two other ladies. She earns a monthly profit of 25 k now. She believed that the success of her business boosted up the confidence level of her whole family. She now has enough money to spend for the education of her two sons. 

 
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